Such a definition would assume the principle 3 of the Rio Declaration (1992) very important when we are reminded, that the scope of sustainable development can be conceptually divided into three parts: social, economic and environmental. The social aspect in the relationship between the social welfare to the environment and the economic bonanza is considered. The triple bottom line is a set of performance indicators of an organization in three areas. They should meet the needs of society such as food, clothing, housing and work, because if poverty is common, the world will aim to disasters of various types, including the ecological. Likewise, development and social welfare, are limited by the technological level, the resources of the environment and the capacity of the environment to absorb the effects of human activity. This situation raises the possibility of improve the technology and social organization so the environment can recover at the same rate that is affected by human activity. If the above is taken into account, is a serious commitment for President Hugo Chavez and more, when it has been identified with socialism to develop programs, plans actions that once for all technology develops in the country, aspects very critical, because for many years we’ve been stuck on this, dependent on developed countries. To this is added the importance of giving way to it dips a genuine political, social culture that allows us to determine the importance of ensuring no pollution of the environment, use natural resources properly, not contaminate them, avoid poverty, give possibility to employment, to make unemployment disappear. Recently Victor Wu sought to clarify these questions. Taking into account what is indicated, on the objective of sustainable development is to define viable projects and reconcile aspects economic, social, and environmental of the human activities; three pillars that should be taken into account by the communities, both companies and individuals: economic: classic financial performance, but also ability to contribute to the economic development in the field of entrepreneurship at all levels; Social: social consequences of the activity of the company at all levels: workers (working conditions, salary level, etc), vendors, customers, local communities and society in general, basic human needs; Environmental: compatibility between corporate social activity and the preservation of biodiversity and ecosystems.