Tag: catering & hospitality
The first half of 2013 is already over – and gastronovi Office, it was the most successful in its history. Within a very short time, gastronovi Office with its innovative solution for the hospitality industry was able to convince a wide customer base of small and large gastronomies to sophisticated franchise concepts. This is also reflected in the figures for the first six months. POS system the gastronovi Office POS system enjoys increasing popularity. More than 700,000 guests were served already this year with the most innovative cash register system, while the service employees have recorded over 1.5 million orders.
Due to the constant increase of companies who rely on the gastronovi solution, the trend is clearly rising – in the last month alone, the volume could be almost doubled! Table reservation many cuisines have also disposed of their classic paper reservation books and now use the reservations of gastronovi Office. Because the benefits are according to Manfred Julen, the Managing Director of the hotel and Sport Julen AG from Zermatt, given clear: “kitchen, restaurant, bar and reception have up-to-date data and must run not the classic reservation book behind.” In addition the guests also can emit their reservation homepage is online, and for all stations, the reservation is immediately evident.” Also special wishes of our guests can be collected quickly and easily at the reservation resulting in an extremely high customer loyalty. Already 40,000 people on the reservation by gastronovi Office have reserved in 2013 – the rate of online reservations completely made by the guest is remarkable 20 percent! Reservation through gastronovi Office already accepted in some tents of Oktoberfest. A folk festival organizer uses now also gastronovi Office to manage the reservations of over 6,000 guests. Recipe costing over 42,000 recipes are currently managed and calculated – in a normal Cookbook that would be so difficult. Become the part many satisfied gastronovi Office users!
Only through active presence on Google +, Pinterest, and Twitter hotels might their digital Dramatically increase visibility. In the end it comes online by the target group to be found and to leave the desired digital fingerprint”, so Jaber further. The hotels vary in visibility in the Google search engine. It consults the visibility index, for example, achieve Center Parcs Bungalow Park Hochsauerland ‘ and Center Parcs Bispinger Heide Bungalow Park’ with a value of 7.22 of the highest score, while ‘Sofitel Munich Bayerpost’ has a value of 0. Considered one other online factors such as blog and newsletter customer loyalty is, that dominate the hotel chains at the expense of individuality of the individual hotels: 72 percent of the hotels use a single newsletter of the hotel chain, whereas only 20 percent offered an own newsletter. On the subject of hotel blog, there are only eight percent of the hotels, which lead to an individual blog.
Positive on that hotel apps gain increasing importance for the hotels. So, 63 percent of the hotels offer a hotel chain app. The same image is reflected in the Locationportalen: most hotels are represented at least at a Locationportal. The largest share of two portals is represented by 31 percent. Only four per cent can be found on any of the portals. To download the overall rankings of the 100 best-selling hotels in Germany, as well as detailed study results with pictures and graphics to download you will find under: l/social-media-hotel-online-marketing-studie.html press contact Stefanie Jarantowski Managing Director / CEO eventsofa twitter.com/eventsofa T + 49 30 7677 5150 on eventsofa eventsofa is the marketplace for event locations on the Internet. On, event organisers will find over 6,000 locations in Germany, which can be booked for business or pleasure. Behind the Berlin online startup is a broad network with specialists from the fields of event, online marketing and technology. Founder Stefanie Jarantowski worked in the event and PR industry for many years and has the necessary experience and knowledge of the interfaces.
New magazine offers a variety of Hotels In February 2014 HOTRAVEL launches the new television program guide for hotels and guest houses. HOTRAVEL clear television program includes four weeks with all relevant major stations including selected day highlights, as well as additional tips for children and sports enthusiasts. In addition, HOTRAVEL informs guests about the latest travel trends and current movies. Attractive design and high-quality editorial content HOTRAVEL satisfies also the needs of upscale hotels that want to offer their guests an excellent TV magazine. On request, HOTRAVEL can be equipped with an in-house envelope or cover. This extra offers the opportunity to implement their individual look consistently demanding hotels. In addition, editorial content in their own right can be placed to achieve additional attention and both leisure and business travellers about latest specials and offers up to date to keep.
Editor of HOTRAVEL is a travel & press specialist of Beyond five stars”in the main artists. Extensive experience of the company in the travel and tourism industry guarantee high-quality editorial content and professional theme making. Mailbox rundy through cooperation with the partner companies media”and German” is ensure the excellent quality of the program and the TV Editors (both leading provider of high-quality television program data, as well as editorially prepared TV listings). Svenja Rudorf, Managing Director of Beyond Five Stars”: hotels require understandably special on TV programme guides. In this previously rather manageable market HOTRAVEL is the first magazine, which editorially and graphically will satisfy the needs of guests and hotels, and thus closes a gap.” All the benefits of HOTRAVEL at a glance: four weeks-clear program selected day highlights editorial appealing high quality optics Topics customization upon request for further information,